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By raising public awareness, advancing science-based solutions and mobilizing decision-makers around ocean conservation, we are leading voices for a healthy ocean. SeaWeb was founded to address the lack of public engagement on ocean issues, and works to reverse this trend by enabling key decision-makers to better understand the complexities of important marine environmental problems. In addition, our social marketing techniques enable the marine conservation community to effectively communicate sound solutions to these problems - another vital aspect of our unique approach to solving critical conservation questions.